Traditional business follows a linear process of analyzing the environment, followed by developing a strategy with final execution. Their transformation processes are often driven by off-the-shelf technology, leading to an extension of existing organizational silos that separate product and service. Future-oriented business transformation requires an experience-driven process that moves beyond categories to deliver a meaningful and valuable experience to the customers. A customer’s best user experience is now the benchmark for all their business interactions.

Customers expect an experience with their energy supplier to be as simple and intuitive as an interaction with their bank. As customer expectations extend beyond categories, successful solutions must move beyond silos. Our strong understanding of sustainable business transformation enables us to deliver solutions that move beyond imagination to an experience people love, share, and do business with.